CLIENT: WELLA I PRODUCTION: EDISEN Berlin Gmbh I DOP: BENJAMIN WISTORF
After a successful first media campaign in 2019, where I directed all the films, the brief for the second campaign landed on my desk in 2022.
The theme was “a day in the life of hairdressers” and their interactions with the Wellastore app and its new features.
The theme was “a day in the life of hairdressers” and their interactions with the Wellastore app and its new features.
The film & stills package includes 1x hero film, 1x launch film, 9x short benefit clips, 38x specific scenes and 100 stills for online and print.
Stills: © Martin Diepold I Grand Visions
